LG and Samsung have both announced their 2025 smart TVs at CES this weekend, and some of them will include access to Microsoft’s Copilot AI assistant. Both TV manufacturers are chasing the artificial intelligence hype train with dedicated AI sections on their smart TVs that include a shortcut to a Copilot web app.
LG is adding an entire AI section to its TVs and rebranding its remote to “AI Remote,” in an effort to sell consumers on the promise of large language models. While it’s not clear exactly how Copilot works on LG’s latest TVs, the company describes access to Copilot as a way to allow users to “efficiently find and organize complex information using contextual cues.”
LG hasn’t demonstrated its Copilot integration just yet, but it has shown off its own AI Chatbot that’s part of its TVs. It appears Copilot will be surfaced when LG TV users want to search for more information on a particular subject.
Samsung also has its own Vision AI brand for its AI-powered TV features this year, which include AI upscaling, Auto HDR Remastering, and Adaptive Sound Pro. There’s also a new AI button on the remote to access AI features like recognizing food on a screen or AI home security features that analyze video feeds from smart cameras.
Microsoft’s Copilot will be part of this Vision AI section. “In collaboration with Microsoft, Samsung announced the new Smart TVs and Smart Monitors featuring Microsoft Copilot,” says Samsung in a press release. “This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations.”
I asked Samsung for more information or images of Copilot in action, but the company doesn’t have anything more to share right now. I’ve also asked LG and Microsoft for more information about Copilot on TVs and neither company has responded in time for publication. Without any indication of exactly how Copilot works on these TVs, I’m going to chalk this one up as a gimmicky feature that LG, Samsung, and Microsoft clearly aren’t ready to demo yet.
You can still, they do have HDMI ports.
You just have to deal with all the smart garbage every time you turn it on
They are still paying for the “”“smart”“” part that they don’t want
The smart part of a large TV is cheap. Also why they’re slow af. The price is dominated by the LCD module.
Quite the opposite, actually. The “smart” part gives you huge discounts because they expect to make it back on the data they collect.
I can see the logic, but is actually cheaper or the “dumb TV” is just overpriced? They still need to add a processor and shitty computer parts to the TV to have the smart thingy
I don’t know what that means. I don’t know how old you are or where you are getting your perspective from but before TVs were “smart” they cost waaaay more. Back in like 2012 I paid ~$2k for a 50" plasma TV. Still have the receipt.