LG and Samsung have both announced their 2025 smart TVs at CES this weekend, and some of them will include access to Microsoft’s Copilot AI assistant. Both TV manufacturers are chasing the artificial intelligence hype train with dedicated AI sections on their smart TVs that include a shortcut to a Copilot web app.
LG is adding an entire AI section to its TVs and rebranding its remote to “AI Remote,” in an effort to sell consumers on the promise of large language models. While it’s not clear exactly how Copilot works on LG’s latest TVs, the company describes access to Copilot as a way to allow users to “efficiently find and organize complex information using contextual cues.”
LG hasn’t demonstrated its Copilot integration just yet, but it has shown off its own AI Chatbot that’s part of its TVs. It appears Copilot will be surfaced when LG TV users want to search for more information on a particular subject.
Samsung also has its own Vision AI brand for its AI-powered TV features this year, which include AI upscaling, Auto HDR Remastering, and Adaptive Sound Pro. There’s also a new AI button on the remote to access AI features like recognizing food on a screen or AI home security features that analyze video feeds from smart cameras.
Microsoft’s Copilot will be part of this Vision AI section. “In collaboration with Microsoft, Samsung announced the new Smart TVs and Smart Monitors featuring Microsoft Copilot,” says Samsung in a press release. “This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations.”
I asked Samsung for more information or images of Copilot in action, but the company doesn’t have anything more to share right now. I’ve also asked LG and Microsoft for more information about Copilot on TVs and neither company has responded in time for publication. Without any indication of exactly how Copilot works on these TVs, I’m going to chalk this one up as a gimmicky feature that LG, Samsung, and Microsoft clearly aren’t ready to demo yet.
Well, I wasn’t going to buy their spyware shit anyway.
Who analyzes vast amounts of data on their TV?
Just imagine how much money Microsoft must be investing in this mass surveillance program they are trying to sneak in under the guise of the AI in charge of its indexing.
I got a 2024 LG OLED TV. It has “AI” but idk what it does exactly. During the setup process there was a step that had a shitty still image of a baby with some crappy music playing. There were two toggle switches to enable AI picture and sound. It was so cheesy. I can’t make this shit up. When you turned on picture AI the baby image became HD and a video instead of a still image. I was like “Oh my God, wow! Look at the AI! I wonder what the AI sound is??” So we turn it on and the sound gets high def and adds more instruments in.
In case it isn’t clear, none of this was actually AI or enabling actual features on the TV, just some weird required step in the process of setup. It wasn’t an AI animated video or sound, just a different video of the baby and a different audio track.
Reminds me of the advertisements for DVDs that would play on VHS tapes, like… I’m watching this on a VHS.
Ugh. I just want a dumb TV. I want a nice hi res screen and that’s it. Seems everyone else wants big TV at low cost and that’s why we get this shite.
I literally just want a screen to watch blu-ray’s
I’m toying with the idea of just getting an LCD projector - I don’t care about seeing every pore on the actor’s faces, 1024x768 is fine.
I bought a very expensive one a few years ago thinking the same thing, but don’t use it because you get nothing close to the vividness of a regular screen. And I’m not a videophile, I’ll happily watch most of my shows at 720p, but the color and depth are just really bad on a projection screen, even with the lights out. I end up just using an old 1080 LCD I fixed the backlights on when I got it for free.
Plus the fan noise is fucking annoying.
I should have bought a new tv like 5 years ago.
Can confirm, I bought my LG OLED 65" in 2019 and… it’s a little slow (sluggish UI) but the display is still amazing. Great sound, too.
And that sluggish UI is intentional to make it feel old. There is no way that their basic ass gui is taxing the system.
I have a 65G1 and I love it but having it locked down sucks and I wont be getting another LG if there anything close to theie featureset available.
And here I was thinking I should upgrade to a nice big OLED and get a PS5 when GTA VI comes out, as it’ll undoubtedly be another console exclusive. Of course, LG was at the forefront of consideration, they do make nice OLED panels and mostly everyone else using OLED also uses their panels.
Now they’re out of consideration too, along with Samsung (which I currently own)
Samsung suck definitely good to stay away, Sony or Panasonic.
Mine doesn’t even have the weird UI ads people would always post on reddit, it just… sucks.
If you’re going to run an OS other than Android or Linux with Plasma Bigscreen, at least make it not suck. Tizen on Samsung TVs just sucks.
Unremovable buttons for Netflix, Prime and… WTF even is a Rakuten? on the remote which has a total of less than 15 buttons. Why… It was so minimalistic.
Former smart TV app developer. I’m going to drive my old dumb lcd TV into the ground before I’m forced to use a “smart” TV.
I prefer casting, but for convenience for my wife, we have a fire tv stick.
I want my panels rendering, not thinking / reporting.
I really wish it was easier to open up a TV, rip out all the compute and replace it with a custom display driver. Someone could unironically make a decent amount of money selling diy TV stupidification kits
I’d probably call them “tech lobotomy kits”
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I agree with the sentiment but let me turn the volume up a bit.
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Miss the days when you could buy a dumb TV and add the tech you wanted.
You can still, they do have HDMI ports.
You just have to deal with all the smart garbage every time you turn it on
They are still paying for the “”“smart”“” part that they don’t want
The smart part of a large TV is cheap. Also why they’re slow af. The price is dominated by the LCD module.
Quite the opposite, actually. The “smart” part gives you huge discounts because they expect to make it back on the data they collect.
I can see the logic, but is actually cheaper or the “dumb TV” is just overpriced? They still need to add a processor and shitty computer parts to the TV to have the smart thingy
is actually cheaper or the “dumb TV” is just overpriced?
I don’t know what that means. I don’t know how old you are or where you are getting your perspective from but before TVs were “smart” they cost waaaay more. Back in like 2012 I paid ~$2k for a 50" plasma TV. Still have the receipt.
Copilot can fuck off
Adding AI to your TV? Stupid.
Adding Copilot AI to your TV? Turbostupid.
To this day I don’t understand how Microsoft paid OpenAI $Texas to license their tech and used it to make… ChatGPT, only worse.
Given my recent experiences with Microsoft stuff at work, I assume their strategy is to get Copilot to be the de facto standard and the only “IT Approved” option in all the M365-using workplaces.
You’re right on the money with this one.
